Blending tradition with simplicity to deliver a refined look and timeless tone
Hi res images here // Demo videos here – Myles Jasnowski, Heather Baker, Alec Lehrman and Will Brahm
KALAMAZOO, MICHIGAN; OCTOBER 28, 2021 – Heritage Custom Shop (heritageguitars.com) is proud to announce that the Core Collection H-150 Plain Top is now shipping globally.
Heritage Custom Shop represents the highest level of American craftsmanship and innovation – founding principles that have defined Heritage Guitars since the company started making musical instruments at 225 Parsons Street, Kalamazoo in 1985. Seamlessly merging tradition with simplicity to deliver a refined look and timeless tone, the Heritage Custom Core H-150’s elegance is unmistakable. The guitar is also available with the Custom Shop’s Artisan Aged option, a treatment applied entirely by the hands of master artisans using proprietary techniques.
“The Heritage Custom Core H-150 with figured top is one of the top tools in my tonal arsenal. I can count on it to sound and play great under any circumstance, on stage or in the studio. Heritage consistently knocks it out of the park with their finishes too — it’s really exciting to see the model now offered with a Plain Top option, which is killer,” said guitarist Myles Jasnowski.
As part of the launch, Heritage Custom Shop invited Heather Baker (video here), Alec Lehrman (video here), Will Brahm (video here) and Myles Jasnowski (video here) to trial the guitars and experience the quality and tone for themselves.
Key features of the Heritage Custom Core Collection H-150 Plain Top include:
- Finest plain maple top and light genuine mahogany back
- Nitrocellulose, vintage gloss finish, available with Heritage’s proprietary Artisan Aged treatment
- Fitted with proprietary Heritage Custom Shop 225 Classic Humbuckers. Designed and wound in-house, these vintage-inspired pickups are custom-voiced for the Heritage Custom Core Collection H-150
- Best possible playability thanks to the top carve, 17 degree headstock and 4.5 degree neck angle
- The headstock has a holly veneer, featuring ‘Heritage’ logo and Twin Arrow inlay
- Other features include ’50s C-shaped neck profile, proprietary tuners laser-etched with the ‘Heritage’ logo and a locking bridge with aluminum stopbar tailpiece
- Ships in a newly-designed hardshell case, with a certificate of authenticity and case candy included
- Hi-res images showing these features can be found here
The Heritage Custom Core Collection H-150 Plain Top and Plain Top Artisan Aged is shipping now, available at $3,499 and $3,999 with the added Artisan Aged treatment (US MAP) via select dealers. For more information, head to heritageguitars.com or follow us on IG/FB at @heritageguitarinc.
For dealer or distributor enquiries, email global.sales@bandlab.com
Hi res images here // Demo videos here – Myles Jasnowski, Heather Baker, Alec Lehrman and Will Brahm
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About Heritage Guitars
With a legacy and storied history to its name, Heritage Guitars is widely considered to be one of the most iconic and distinguished premium guitar brands sought after by musicians worldwide. Since 1985, Heritage Guitars has been crafting the finest American-made guitars from the famed 225 Parsons Street factory, in the heart of Kalamazoo, Michigan.
Heritage Guitars’ vibrant and impressive collection of guitars, including popular models like the Standard H-150 and H-535, combine classic and modern designs with premium materials and over a century of guitar-building experience. Heritage Custom Shop takes this expertise to new heights by crafting masterpieces, such as Bespoke Program and Core Collection H-150 guitars, tailored to the exact specifications and playing styles of the world’s most passionate and discerning players.